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Why it worked

The mechanics

Hook
Style
Tone
Written for

Analysis by ViralLoop — not written by the original author.

Ethan Rothamel on Hiring · ViralLoop

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Post by Ethan Rothamel on X

Ethan Rothamel@EthanRothamel

Unfortunately, after almost 10 years with Microsoft, I was caught in this wave of layoffs alongside so many other bright colleagues. It has been nothing short of a pleasure to work for you all, the wonderful Mixer/Xbox communities I spent so much time with over the last decade💚

594 likes54 repliesPosted Jul 6, 2026

View the original on X Written by Ethan Rothamel. Captured Sep 4, 2026.

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42

Viral score

Based on absolute engagement — the platform doesn’t expose follower counts here, so large accounts score higher.

From likes, comments.

Why it worked

Leads with a specific number, which is concrete enough to be worth a second of attention.
Written from experience rather than as advice, which is harder to argue with.
Short enough to read in full without expanding, which removes a step before the point lands.

The mechanics

Hook: Leads with a number
Structure: Hook
Style: Conversational paragraphs at a steady pace.
Tone: personal
Written for: Hiring managers and founders

Analysis by ViralLoop — not written by the original author.

Topics

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