NY AG James on Lessons

Block, the company behind @CashApp, knew its users were being scammed by fraudsters and failed to protect them. Now, my office and a bipartisan group of AGs secured $45 million from Block. I'll always hold businesses accountable when they prioritize profits over people.

2.2K likes40 repliesPosted Jul 8, 2026

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Viral score

Based on absolute engagement — the platform doesn’t expose follower counts here, so large accounts score higher.

From likes, comments.

Why it worked

Uses concrete numbers instead of vague claims, which makes it credible and quotable.
Points at real customers, users or results as evidence rather than assertion.
Follows a clear Hook → Context → Landing shape, so the reader always knows where they are.
Ends on a short line that is easy to quote and repeat.
Written from experience rather than as advice, which is harder to argue with.
Short enough to read in full without expanding, which removes a step before the point lands.

The mechanics

Hook: Plain observation
Structure: Hook → Context → Landing
Style: Conversational paragraphs at a steady pace.
Tone: personal, punchy
Mechanisms: Specificity, Social proof
Written for: Founders, marketers and operators

Analysis by ViralLoop — not written by the original author.

Topics

Lessons

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