Matthew Berman on AI

1. Didn't we know this? 2. The data distilled from Ant was not enough to make the model as good as it is. 3. Why can't Fable detect and prevent distillation attacks? 4. This seems like a losing battle, let's just go all-in on building our own (US) AI.

297 likes60 repliesPosted Jul 22, 2026

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Viral score

Based on absolute engagement — the platform doesn’t expose follower counts here, so large accounts score higher.

From likes, comments.

Why it worked

Opens with a question, so the reader starts answering before they have decided to read.
Frames the idea around what the reader stands to lose, which is more motivating than gain.
Follows a clear Hook → List → List → List shape, so the reader always knows where they are.
Ends on a short line that is easy to quote and repeat.
Written from experience rather than as advice, which is harder to argue with.
Short enough to read in full without expanding, which removes a step before the point lands.

The mechanics

Hook: Opens with a question
Structure: Hook → List → List → List
Style: Listed out, so each point can be lifted on its own.
Tone: corporate
Mechanisms: Loss aversion
Written for: People building with AI

Analysis by ViralLoop — not written by the original author.

Post by Matthew Berman on X