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The mechanics

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Post by Jack Altman on X

Jack Altman@jaltma

Owner is the first board I ever joined after leading their A, and Adam is the founder who made me realize I wanted to be a full time investor. Incredible execution fueled by genuinely loving their customers. So proud of these guys and they are just at the beginning.

450 likes21 repliesPosted Aug 28, 2026

View the original on X Written by Jack Altman. Captured Sep 4, 2026.

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Viral score

Based on absolute engagement — the platform doesn’t expose follower counts here, so large accounts score higher.

From likes, comments.

Why it worked

Written from experience rather than as advice, which is harder to argue with.
Short enough to read in full without expanding, which removes a step before the point lands.
Short sentences keep the pace up, so the reader never has to re-read a line.

The mechanics

Hook: Plain observation
Structure: Hook → Landing
Style: Conversational paragraphs at a steady pace.
Tone: personal
Written for: Founders and early-stage teams

Analysis by ViralLoop — not written by the original author.

Topics

Founder Revenue

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More from Jack Altman

One of the most important things to know about this AI cycle is that no one knows what they're talking and even very smart and plugged in people are continually reversing their opinions and then re-reversing them three months later.

Jack Altman on Founder · ViralLoop