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80 posts from @WatersCorp, Dec 2024 to Jun 2025: a typical post earns 1 like. That is more than 7% of the 275 other S&P 500 companies we hold content for. About 1 in 2 of their posts opens with a number. Posts with an image or video earn a median of 4 likes (12 posts); text alone 1 like (68). Jan 2025 landed best: a median of 5 likes.
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