James Campbell on AI

the reason the GPT store failed is that it's not meaningful to create different roles when they're stateless but once you give models memory/agency/personality + a phone number, you can actually imagine a world where your messages look like this..

1.5K likes83 repliesPosted Apr 16, 2025

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Viral score

Based on absolute engagement — the platform doesn’t expose follower counts here, so large accounts score higher.

From likes, comments.

Why it worked

Promises an answer and holds it back, which pulls the reader down the post.
Opens a question in the reader’s mind and withholds the answer until later.
Contradicts something the audience already believes, which stops the scroll.
Short enough to read in full without expanding, which removes a step before the point lands.
Opens on a negative, which reads as a warning and is harder to ignore than a claim.

The mechanics

Hook: Promises an answer it withholds
Structure: Hook → Turn
Style: Conversational paragraphs at a steady pace.
Tone: plain, matter-of-fact
Mechanisms: Curiosity gap, Pattern interrupt
Written for: People building with AI

Analysis by ViralLoop — not written by the original author.

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AI Lessons

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