Pavel Durov on Founder

Pavel Durov@durov

Telegram and xAI have agreed to a 1-year partnership to distribute Grok to Telegram’s billion+ users and integrate it into its apps. Telegram will receive $300M in cash and equity from xAI, plus 50% of revenue from xAI subscriptions sold via Telegram. Together, we win! ❤️📈🏆

3.3K likes377 repliesPosted May 28, 2025

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Viral score

Based on absolute engagement — the platform doesn’t expose follower counts here, so large accounts score higher.

From likes, comments.

Why it worked

Uses concrete numbers instead of vague claims, which makes it credible and quotable.
Points at real customers, users or results as evidence rather than assertion.
Written from experience rather than as advice, which is harder to argue with.
Short enough to read in full without expanding, which removes a step before the point lands.
Short sentences keep the pace up, so the reader never has to re-read a line.

The mechanics

Hook: Plain observation
Structure: Hook → Landing
Style: Conversational paragraphs at a steady pace.
Tone: energetic, concrete, corporate
Mechanisms: Specificity, Social proof
Written for: Founders and early-stage teams

Analysis by ViralLoop — not written by the original author.

Topics

Founder Revenue

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