Chamath Palihapitiya on Growth

Chamath Palihapitiya@chamath

One thing that has surprised me is that shorts of @theallinpod are growing very quickly. And overall usage ramp shows this kind of content driving a huge portion of our growth. Bad news if your content format is 30-90mins. People love 1-2min.

1.1K likes208 repliesPosted Jul 10, 2026

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Viral score

Based on absolute engagement — the platform doesn’t expose follower counts here, so large accounts score higher.

From likes, comments.

Why it worked

Opens with a short, self-contained line that is easy to take in at a glance.
Ends on a short line that is easy to quote and repeat.
Written from experience rather than as advice, which is harder to argue with.
Short enough to read in full without expanding, which removes a step before the point lands.
Short sentences keep the pace up, so the reader never has to re-read a line.

The mechanics

Hook: Plain observation
Structure: Hook → Landing
Style: Conversational paragraphs at a steady pace.
Tone: personal, corporate
Written for: Growth and marketing teams

Analysis by ViralLoop — not written by the original author.

Topics

Growth

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