Creators
How Claude writes on X: 70 posts, and what they have in common
Claude (@claudeai) has 70 posts in the library with 1.4M likes between them. What they write about, how they open, and the posts that did the most — read from the posts themselves.
Rests on:@claudeai,the post,the post,the post,the post,the post
Claude (@claudeai) has 70 posts in the library. Between them they drew 1,396,348 likes; the typical one reaches 4,034, and the biggest reached 146,793. Most of that work is about AI and Engineering. This is what the posts themselves say about how they write — not a profile, a pattern.
What they write about
- AI — 65 of 70 posts (93%)
- Engineering — 29 of 70 posts (41%)
Two or three subjects rather than one: a reader who follows for the first gets the others, which is how a niche account becomes a general one.
How they open
- 77% of posts open with an observation
- 17% of posts open with an announcement
- 3% of posts open with direct address
Half or more of their posts open the same way — an observation. That is a signature, and it is worth reading the three below with that in mind: the move is the same, the subject changes.
Introducing Claude Design by Anthropic Labs: make prototypes, slides, and one-pagers by talking to Claude.
You can now enable Claude to use your computer to complete tasks.
We’ve agreed to a partnership with @SpaceX that will substantially increase our compute capacity.
The posts that did the most
- @claudeai — “Introducing Claude Design by Anthropic Labs: make prototypes, slides, and one-pagers by talking to Claude.” — 146,793 likes · open
Why it worked: Written from experience rather than as advice, which is harder to argue with.
- @claudeai — “You can now enable Claude to use your computer to complete tasks.” — 137,082 likes · open
Why it worked: Addresses the reader directly, so it reads as written for them.
- @claudeai — “We’ve agreed to a partnership with @SpaceX that will substantially increase our compute capacity.” — 128,999 likes · open
Why it worked: Written from experience rather than as advice, which is harder to argue with.
- @claudeai — “Introducing Claude Opus 4.7, our most capable Opus model yet.” — 79,894 likes · open
Why it worked: Opens with a short, self-contained line that is easy to take in at a glance.
- @claudeai — “Introducing Claude Opus 4.8: it builds on Opus 4.7 with sharper judgment, more honesty about its own progress, and the ability to work inde…” — 66,543 likes · open
Why it worked: Opens with a short, self-contained line that is easy to take in at a glance.
What to borrow
Nothing of theirs — not a phrase, not a number, not a fact. What carries over is the shape.
- From the 146,793-like post: Preserve the Hook → Landing structure and the announcement opening.
- From the 137,082-like post: Preserve the Hook → Context → Landing structure and the speaks directly to you opening.
- From the 128,999-like post: Preserve the Hook → Landing structure and the plain observation opening.
The structure the analysis reads most often across their best work is Hook → Landing — 3 of the top 5 follow it.
Start here
- Every post of theirs in the library — sortable by likes, replies or date, with the mechanics on each.
- Remix their style — their five strongest posts as sources, your product as the subject. The words will be yours; the moves will be theirs.
- Save the ones that match your taste to a board, and the board's remixes will lean their way.